New York Attorney General Letitia James has accused the U.S. branch of JBS, the world’s largest producer of beef products, of misleading the public about its environmental impact.
In the Feb. 28 lawsuit, filed in the New York State Supreme Court, Ms. James alleges JBS has claimed it will achieve net zero greenhouse gas emissions by 2040 despite having no viable plan in place to meet the goal.
According to Ms. James, JBS USA has made misleading statements about its pledges to curb deforestation and reduce greenhouse gas emissions to capitalize on consumers who gravitate toward low-emission companies. The attorney general’s office says animal agriculture accounts for nearly 15 percent of annual global greenhouse gas emissions, while beef production emits the most of any major food commodity....
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