The cattle feed supplement, Bovaer, has gone viral in recent weeks with warnings major supermarkets are stocking products connected with the substance.
Savvy dairy producers responded quickly trying to capitalise on the movement, reassuring customers while publicly announcing on social media they did not use the additive.
But what is Bovaer and why has it caused such a stir?
What Does Bovaer Do?
In late November, Arla Foods, which owns the UK’s biggest dairy co-operative, announced on X it was trialling Bovaer, a cattle feed supplement that aims to reduce methane production in cattle.
According to the developer, the Swiss-based company DSM-Firmenich, the supplement suppresses an enzyme that combines hydrogen and carbon dioxide, so that less methane is produced in the cow rumen when microbes digest food....
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